John Prendergast

3 Strategies for Thriving After the DOL Rule

3 Strategies for Thriving After the DOL Rule

In our previous post on the upcoming DOL rule we presented massive new threats for RIAs. You will have thousands of new competitors and your best sales pitch – unbiased advice – will no longer be differentiated. We suggested you start communicating with existing clients to get ahead of these competitive threats.

We’re begging you – please wake up

After we published this post I had a quick email exchange with our friend Michael Kitces.

Landing page example for financial advisors

Getting an F on Growth? Here’s How Superstar Financial Advisors Do It

Blueleaf has a team dedicated to customer success, creatively called the Customer Success team. As part of what we do, we look for customers that are crushing their business objectives [by using Blueleaf] so we can teach other advisors how to do it too.

Customer Success team at Blueleaf help financial advisors win

Our Customer Success team talks with these advisors often to find out what they are doing that is working so well.…

How an Advisor Grew from $0 to $1.3B AUM

How an Advisor Grew from $0 to $1.3B AUM

Growing a financial advisory business for scratch is hard. It takes long hours and persistence.

Creating a high growth advisory business is even harder. It takes new thinking and outstanding execution to create a service that is much better at meeting client needs than alternatives.

Here’s how one high growth advisor created his rocket ship.

Jason Wenk’s story.

simplicity

Want a Breakthrough Strategy for Advisors? It’s simple …

From eliminating needless client reports to adding account aggregation and client portal capabilities, it’s all about simplifying your business.

Look at your business. Complexity is everywhere.

Alpha, beta, lambda, it’s literally Greek. As an advisor, you operate in a world that for many, is difficult to decipher. Beyond the asset management issues, you must deal with the complexities of forecasting the future, understand intricacies of tax and estate law, and peel back the nuanced layers of insurance.…

Two must-have client communication elements you might be missing

Two must-have client communication elements you might be missing

Similar numbers, different meaning

Client reporting is tricky. Reporting tools, client portals, your own presentation formats – they all present information in different ways and spur different reactions from clients. Some good, some not so much.

How information is presented (how it’s organized, what is highlighted, what is absent) has a huge impact on how clients interpret and feel about the information you provide.…

Center of Influence Marketing for Advisors Made Simple

Here is the latest idea from the field: Use the Blueleaf Sharing feature to drive your center of influence marketing strategy.

You know all about center of influence marketing and how working with other professionals like accountants and attorneys can drive great referrals. You also know it can be a huge waste of time with no near-term payoff.…

Waiting to Save – Behavioral Economics at Work

Waiting to Save – Behavioral Economics at Work

This is an amazing TED talk on the power of default choices, decisions for today vs tomorrow and loss aversion. It’s also about how we can use the power of these effects to radically alter people’s financial outcomes.

The main example if of a 401k program that is not only set up as opt-out but is also set up for people to save more as they make more.…